Urban chic, the first collection stays true to the essence of the brand and takes life and happiness to the streets. Opting for a mix of feminine silhouettes with those of androgynous streetwear, it brings together themes of the city streets in a sensual context. Leather flirts with wool and other materials, “I love you because you’re different”.
Shying away from grey areas and closer to rainbow colors, the collection includes leather jackets, knitwear, dresses and skirts, and eloquent tee-shirts all subtly nodding to the ethos and mentality of Beau Voyou. Not everyone is like-minded, but the collection speaks to everyone in the same way. In their own unique way. Idealistic but down-to-earth. Inclusive but never mainstream.